In this audio story, we explore Japanese design through three timeless aesthetic principles: Yūgen, Kanso, and Datsuzoku. These concepts come from centuries of cultural wisdom — rooted in Zen Buddhism, Shinto beliefs, and Japan’s deep connection to nature, impermanence, and harmony.
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📖 Check out our Design Rewind article.
You’ll find even more inspiring examples — from branding and graphic design to interiors, fashion, and immersive experiences.












